Publish one weekly schedule in one place you control, usually your website schedule page, and link to it everywhere. Include day, time, address and a map link. Decide who updates it and when (for example every Sunday night).
Schedule format
| Day | Time | Location | Map |
|---|---|---|---|
| Tue | 11:00–2:00 | Office park, Main St | Link |
| Fri | 5:00–9:00 | Brewery event | Link |
Template
Fill in the food truck schedule template.
Worked example
Every Sunday night, Ken updates his website schedule page with the week's stops: day, hours, address and a map link. He shares the same link on Instagram and his Google profile. When a stop changes because of weather, he updates the page first, then posts on social. Regular customers learn to check one place, and his catering clients see how busy and reliable the truck is.
Common mistakes
- Schedules in several places that disagree
- No map links
- Last-minute changes not posted
- Old weeks left online
Planning the week
Many trucks plan the week on Thursday: confirm stops with hosts, check weather, prep inventory and publish the schedule on Sunday. Regular weekly stops build habit; events add variety. Keep at least one backup location in mind for cancellations.
Why one schedule matters
Customers lose trust fast when Instagram says one location and Google says another. Make your website schedule page the single source and link everything to it: social bios, Google profile, QR codes, catering emails and printed cards. When plans change, update the page first, then post the change. Include the date range at the top (for example, "Week of May 12") so visitors know the information is current, and remove past weeks so the page stays short.
For recurring stops, consistency builds habit: the same day and time each week at the same spot. Regulars plan lunch around you, and hosts appreciate reliability.
Common mistakes
- Different schedules on different platforms
- No addresses
- Past weeks left up
Communicating with hosts
Confirm each stop with the host a day ahead.
Holiday schedules
Post holiday hours and closures early.
Common questions
Where should my schedule live?
On your website, linked from social bios and your Google profile.
Should I post the schedule as an image?
Post it as text on the website so it's readable and searchable; an image on social media is fine as a supplement.
Should I show past events?
A short list of recent events can show experience; keep the current week first.
How do I handle weather cancellations?
Update the schedule and post a short note as early as possible.
Can I embed a calendar?
Yes, a simple calendar embed works if it loads quickly on phones; a plain text list is often faster.
How many stops should I run each week?
Enough to cover costs without exhausting the crew; many trucks combine a few regular lunch stops with evening or weekend events and adjust after tracking sales.
Should I tell customers when I'm closed?
Yes, post closures on the schedule page and social media so regulars don't make a wasted trip.
Put your menu and schedule in one easy-to-share place
A simple website gives customers your current menu, where you are parked this week and a way to book catering, all from one link.
See food-truck websites