A bike shop site launches smoothly when the bench list, the brands on the floor and this season’s hours are written down. Riders arrive from a search while standing next to a flat tire, so they want to know whether you fix their kind of bike and whether the door is open. Pulling that information together matters more than any design choice.
How the launch unfolds
Day 1-2: You send the repair list, brand list and hours, and we decide how the repair page and bike categories fit together.
Week 1: We write the repairs, bikes and rentals pages in plain words, and you correct anything that does not match how the bench really runs.
Week 2: We add the map, the hours block and a repair request form, then test the form and the click-to-call link on a phone.
Launch: We run a last check on hours and brands, publish and verify on two devices; a 48-hour launch is possible for eligible projects with content ready.
What to gather before you start
- ✓Repair menu in rider language — Flat fix, brake adjustment, drivetrain tune-up, wheel true, written as jobs a rider recognizes, plus a note on how drop-off works
- ✓Brands and bike categories — Road, gravel, mountain, kids and e-bikes you actually stock or can order, so brand searches land correctly
- ✓Rental and demo terms — Sizes, helmets, length of rental and how to reserve, if you offer them
- ✓Seasonal hours — Winter, spring rush and holiday schedules written out so nobody makes a wasted trip
- ✓Bench and floor photos — Clear shots of the workshop, a lineup of bikes and the storefront so riders can recognize the place
The first month after launch
Over the first month, update the hours for the coming season and add a short note on how far ahead spring tune-ups fill. Post a few photos of new arrivals or group-ride meetups with permission from the riders in them. Check that your repair request form still reaches the right person, and ask regular customers to mention anything the site left out.
Mistakes to avoid at launch
- ✓Leaving the e-bike question unanswered — Owners of battery bikes assume you will not touch them and take the bike elsewhere
- ✓Listing brands as a logo wall with no text — The names cannot be read or searched, so brand-minded riders never find you
- ✓Forgetting to say how long repairs usually wait — Customers call to ask and tie up the bench during the busiest weeks
One example of what your site could look like
This is one sample we designed. Yours is built around your business, your photos and your words, and we have more examples if you want to compare directions.
What it costs
Websites are priced one-time by size, plus Website Care at $30/month for hosting, HTTPS, backups, weekly checks and A/B testing. Every package includes a consultation, mobile-friendly design, copy we write for you, a contact form, essential search setup and 10 revision rounds. Monthly SEO is an optional add-on when you are ready for it.
Optional add-ons, billed separately
The prices above are for your website. These two are separate monthly products you can add now or later. Neither is part of the website price.
Monthly SEO, from $50/month: new pages published on your site every month. See Monthly SEO →
Business Spotlight, from $30/month: articles about your business, labeled as paid, published on The Company Chronicle. See Business Spotlight →
How it works
1. Consultation
We learn your services, customers and goals, in English or Spanish.
2. We write and design
We draft the words and build the site around your business.
3. 10 revision rounds
You review and request changes until it is right.
4. Launch and care
We launch, then Website Care keeps it hosted, backed up, checked weekly and A/B tested.
Keep reading
Websites for bike shops · What a bike shop website costs · What to send your designer · Plan your website
