A repair shop website needs services, makes serviced, appointment requests, warranty, shop policies, techs and certifications, reviews and location.
Page-by-page spec
| Page | Must include |
|---|---|
| Home | Appointment button, services, hours |
| Services | Each main service |
| Warranty | Terms |
| About | Techs, certifications |
| Contact | Map, hours |
Page-by-page content checklist
| Page | Owner provides |
|---|---|
| Services | List of services and makes |
| Warranty | Terms in writing |
| About | Team photos, certifications, story |
| Policies | Diagnostic fee, customer parts, storage |
| Contact | Hours, after-hours drop-off instructions |
After-hours drop-off
Many drivers drop cars off before or after hours. Explain your key drop process, what information to leave, and how you will contact them. Make sure the key drop is secure and the website instructions match the sign at the shop.
What we need from you
Logo, photos of the shop and team, services and makes, warranty terms, certifications, appointment link or form questions, hours, and policies. We write and design the rest with you.
Mistakes
- Phone-only appointments
- No mention of makes serviced
- Outdated photos
Sample services page copy
Brake repair. Squealing, grinding, a soft pedal or a pull to one side are signs your brakes need attention. We inspect pads, rotors, calipers, hoses and fluid, send you photos and a written estimate with parts options, and only start work after you approve. Most brake jobs are finished the same day, backed by our parts and labor warranty.
Check engine light. A scan code is only the starting point. Our technicians test the related system to find the cause, then explain what they found and what it will cost to fix. The diagnostic fee covers that testing time.
Sample warranty page copy
"Our repairs are covered by a written parts and labor warranty for the period stated on your invoice. If a covered part fails, bring the vehicle back and we'll make it right. Wear items and customer-supplied parts are excluded as noted." Use your own terms.
Mistakes
- No warranty page
- No after-hours drop-off instructions
- Phone-only contact
Questions the site must answer
Drivers ask: do you work on my make, how much is diagnosis, how long will it take, can I wait, do you have loaners or shuttles, what warranty do you offer and can I bring my own parts. Answer each on the site.
One more thing to know
List the makes you service, your warranty, diagnostic fee and drop-off instructions on the site.
Pages
- Home
- Services
- Request appointment
- Warranty info
- About
- Contact
Features
- Appointment request with vehicle and symptoms
- Estimate approval process
- Text updates
Free tools
Common questions
Do I need online appointments?
Yes, they help.
Should I list prices?
For common services.
Show certifications?
Yes.
Need a warranty page?
Yes.
Can customers request appointments online?
Yes; we add a form or link your shop software's scheduler.
Do we need a warranty page?
Yes; clear warranty terms build trust.
Should we include a financing page?
If you offer financing, link to it.
Should we list shuttle or loaner options?
Yes, if offered; it's a common question.
Give customers a clear way to describe the job and request a quote
A quote form that asks the right questions saves back-and-forth and makes your business look organized.
See websites with quote forms