A chiropractic website needs first-visit information, services and techniques, insurance or pricing, doctor bio and credentials, online booking, new-patient forms through secure tools, and location details.
Page-by-page spec
| Page | Must include |
|---|---|
| Home | Book now, first-visit info, insurance or prices |
| First visit | What happens, how long, cost |
| Services | Techniques and conditions |
| About | Doctor credentials |
| Insurance and pricing | Plans or cash prices |
| Contact | Map, parking, hours |
Secure forms
Health history forms should go through secure EHR or portal tools.
Mistakes
- No first-visit page
- Hidden prices
- Generic stock photos
What we need from you
Your logo and colors, doctor and staff photos, bios and credentials, the services and techniques you offer, insurance plans or cash prices, first-visit details, booking and secure intake links, hours, parking and accessibility details, and any policies. We help write pages in plain language.
Speed and accessibility
Patients in pain may be using a phone with one hand. Large buttons, readable text, fast-loading pages and a booking link at the top of every page make it easy. Describe accessible entrances and parking for patients with limited mobility.
Mistakes
- Booking link buried in the menu
- Forms requesting health history by email
- Outdated insurance list
Page-by-page content checklist
| Page | Owner provides |
|---|---|
| First visit | Timing, steps, price or insurance basics |
| Services | Techniques and conditions you treat |
| About | Credentials, approach, photos |
| Insurance | Plans accepted, superbill note |
| Contact | Hours, parking, accessibility |
Sample first-visit copy
"Your first visit takes longer than later visits. We'll talk about your health history and goals, do an exam, explain what we find and, if appropriate, begin treatment. Wear comfortable clothes. If you'd prefer no manual adjustments, tell us and we'll discuss gentler options."
Mistakes
- Booking link buried
- Prices hidden
- Stock photos
Questions the site must answer
New patients ask: what happens at the first visit, do you take my insurance, what does it cost without insurance, do I have to be adjusted, how many visits will I need and do you treat pregnant patients. Answer each plainly.
One more thing to know
Add a page explaining what to expect after the first adjustment, such as mild soreness, and when to call the office.
Pages
- Home
- Services
- New patients
- Insurance
- Book appointment
- About
Features
- Scheduling link
- New patient intake via secure system
- Minimal-data request form
Free tools
Common questions
Do I need online booking?
It helps patients in pain book quickly.
Should I describe techniques?
Yes, in plain language.
Can forms be online?
Through secure tools.
Should I list insurance?
Yes, if you accept it.
Can the website show next available times?
Some booking tools offer widgets; we can embed or link them.
Should we explain techniques in detail?
Explain in plain language with gentle options.
Should we add a blog?
Optional; condition pages matter more.
Sources
Sources checked October 6, 2026. Rules, fees and forms change; confirm details with the agency or provider before you act. This guide is general information, not legal, tax or insurance advice.
Show your services and connect customers to your booking provider
Your service menu, prices if you show them, photos and a booking button that goes straight to the booking tool you already use.
See salon and booking websites