A food truck website exists to answer one question fast: where are you today? Put the current week's schedule on the home page, a text menu with prices one tap away, and a catering form that captures date, location, guest count and service style. Everything must load quickly on a phone because most visitors are standing on a street corner deciding whether to walk over.
Must-have elements, in priority order
- Today and this week. Stop, address and hours at the top of the home page.
- Menu as text. Readable on a phone, with prices and dietary notes the owner approved.
- Catering form. Date, venue area, guest count, service style, contact.
- Follow links. Where daily updates are posted.
- Photos. Food and the truck, so people recognize it in a crowded lot.
Who updates the schedule
Decide before launch who updates the schedule and how. If it changes daily, the owner needs a fast way to edit it from a phone, or the site will be wrong within a week.
Speed and accessibility checklist
- Menu text large enough to read outdoors on a phone
- Schedule readable without zooming or opening an image
- Buttons big enough to tap with one thumb
- Images compressed so the page loads on weak mobile data
- Contrast high enough for bright sunlight
Page-by-page content spec
| Page | Must include | Owner provides |
|---|---|---|
| Home | This week's stops, signature photo, catering button | Schedule and photos |
| Menu | Items, prices, dietary notes | Current menu and approved notes |
| Schedule | Stops with addresses and hours | Weekly updates |
| Catering | Packages, minimums, inquiry form | Package details |
| About | Story, team, truck photo | Short story |
| Contact | Form and follow links | Preferred contact method |
Questions the site must answer
Before building, list the questions customers ask at the window and by message: where are you today, what's on the menu, do you have vegetarian or gluten-free options, do you take cards, can you cater our event, how much notice do you need, what's the minimum. Each answer should live on the website, so the schedule, menu, dietary notes and catering pages handle questions you would otherwise answer one at a time.
Pages
- Home with this week’s locations
- Menu (as text, not only a PDF)
- Schedule / where to find us
- Catering and private events form
- About and photos
- Contact
Features
- Link to your ordering provider for pickup if you use one
- Catering inquiry form: date, location, guest count, service style
- Private-event booking request with deposit policy
- Schedule page updated weekly
Free tools
Common questions
Is a PDF menu enough?
A PDF is slow on phones and hard for Google to read. Use a text menu and offer the PDF as an extra.
Do I need online ordering?
Only if you use a pickup ordering provider. Link to it clearly rather than building custom ordering.
One page or several?
Many trucks start with one page; add pages for catering and the full menu once inquiries grow.
Should my website show my phone number?
If you take catering calls, yes, but a form captures the details you need to quote while you are busy at the window.
Can customers order online?
Yes, through a pickup ordering provider linked from the site.
Put your menu and schedule in one easy-to-share place
A simple website gives customers your current menu, where you are parked this week and a way to book catering, all from one link.
See food-truck websites