A business law firm’s site launches smoothly when the practice focus is decided and the attorneys have approved their bios. Founders and owners search by situation, so plain language matters more than legal vocabulary.
How the launch unfolds
Day 1-2: you share practice focus, jurisdictions and bios, and we outline the six pages
Week 1: we write the service pages, and you and your attorneys review the wording
Week 2: the attorneys page and consultation form are built, and the form is tested on a phone
Launch: we connect your domain, go through a final review with you and publish
What to gather before you start
- ✓Practice focus — the three or four situations you most want to handle, in your own words
- ✓Jurisdictions — where you are admitted and serve clients, stated plainly
- ✓Attorney bios and photos — each lawyer’s background and focus, approved by them
- ✓Inquiry route — how you want first contact to arrive and what you want to know first
- ✓Exclusions — services you do not offer, so the site does not attract mismatched requests
The first month after launch
In the first month, read the first inquiries and adjust wording if requests miss your focus. Keep attorney details current and review pages against any rules your jurisdiction sets for describing services. Do not collect confidential details through forms.
Mistakes to avoid at launch
- ✓Listing every practice area equally — nobody can tell what your focus is
- ✓Not describing plain-language situations — searches do not match the page
- ✓Hiding the contact path — busy owners give up before reaching you
One example of what your site could look like
This is one sample we designed. Yours is built around your business, your photos and your words, and we have more examples if you want to compare directions.
What it costs
Websites are priced one-time by size, plus Website Care at $30/month for hosting, HTTPS, backups, weekly checks and A/B testing. Every package includes a consultation, mobile-friendly design, copy we write for you, a contact form, essential search setup and 10 revision rounds. Monthly SEO is an optional add-on when you are ready for it.
Optional add-ons, billed separately
The prices above are for your website. These two are separate monthly products you can add now or later. Neither is part of the website price.
Monthly SEO, from $50/month: new pages published on your site every month. See Monthly SEO →
Business Spotlight, from $30/month: articles about your business, labeled as paid, published on The Company Chronicle. See Business Spotlight →
How it works
1. Consultation
We learn your services, customers and goals, in English or Spanish.
2. We write and design
We draft the words and build the site around your business.
3. 10 revision rounds
You review and request changes until it is right.
4. Launch and care
We launch, then Website Care keeps it hosted, backed up, checked weekly and A/B tested.
Keep reading
Websites for business law firms · What a business law firm website costs · What to send your designer · Plan your website
