A dermatology practice site launches smoothly when the services are sorted into medical and cosmetic and the providers have approved their bios. The goal is helping visitors find the right appointment, not offering advice.
How the launch unfolds
Day 1-2: you share conditions, services and provider information, and we outline the five pages
Week 1: we write the medical and cosmetic pages, and your team reviews the wording
Week 2: the providers page and contact route are built and the scheduling link is tested
Launch: we connect your domain, review with your office contact and publish
What to gather before you start
- ✓Conditions treated — a plain, informational list of what you see helps visitors know if you are the right fit
- ✓Cosmetic services — treatments described simply and separately from medical care
- ✓Provider bios and photos — each clinician’s background and focus, approved by them
- ✓Scheduling tool — the booking system patients will use needs to be ready to link
- ✓Office details — hours, location, parking and what to bring to a first visit
The first month after launch
In the first month, check that provider details and hours are current and add seasonal notes, such as summer skin-check reminders in informational language. Do not collect health details through forms. Review wording after your team has used the site.
Mistakes to avoid at launch
- ✓Mixing medical and cosmetic care — visitors cannot find the right path and leave
- ✓Using before-and-after claims without checking rules — the practice risks trouble with advertising requirements
- ✓Having no scheduling path — requests are lost between the site and the front desk
One example of what your site could look like
This is one sample we designed. Yours is built around your business, your photos and your words, and we have more examples if you want to compare directions.
What it costs
Websites are priced one-time by size, plus Website Care at $30/month for hosting, HTTPS, backups, weekly checks and A/B testing. Every package includes a consultation, mobile-friendly design, copy we write for you, a contact form, essential search setup and 10 revision rounds. Monthly SEO is an optional add-on when you are ready for it.
Optional add-ons, billed separately
The prices above are for your website. These two are separate monthly products you can add now or later. Neither is part of the website price.
Monthly SEO, from $50/month: new pages published on your site every month. See Monthly SEO →
Business Spotlight, from $30/month: articles about your business, labeled as paid, published on The Company Chronicle. See Business Spotlight →
How it works
1. Consultation
We learn your services, customers and goals, in English or Spanish.
2. We write and design
We draft the words and build the site around your business.
3. 10 revision rounds
You review and request changes until it is right.
4. Launch and care
We launch, then Website Care keeps it hosted, backed up, checked weekly and A/B tested.
Keep reading
Websites for dermatology practices · What a dermatology practice website costs · What to send your designer · Plan your website
