A massage therapist’s site is priced by how many modalities you offer and how much a new client needs to read before feeling comfortable booking. A single-room practice with a short menu is a compact build. A clinic with several therapists and gift options needs more room.
The price at a glance
Most massage therapists fit Launch Website: $399 one-time for up to 5 pages, plus Website Care at $30/month for hosting, HTTPS, backups, weekly performance checks, A/B testing and up to 30 minutes of small edits each month. A typical massage therapist site covers Home with a welcome, Services, Booking, About the therapist and FAQ.
What changes the price for a massage therapist
- ✓Modality descriptions — Swedish, deep tissue, prenatal and sports massage each need a plain explanation of what a session is like, and each adds writing
- ✓Booking tool connection — Linking the scheduling system you already use, so clients can pick a time from any page, takes setup beyond a contact form
- ✓Therapist bios — Each practitioner’s training and approach, in their own words, builds comfort and adds a section per person
- ✓First-visit information — Explaining what to wear, how long it lasts and what to expect eases nerves and takes a dedicated page or section
What keeps you in the smaller plan
A solo therapist can use a home page, a services page, a booking page and an about page. Describe each modality in a short paragraph and add a brief first-visit section. That covers most of what a new client wonders about.
Costs that sit outside the website
- ✓Scheduling software — Online booking tools have their own plans, paid to that provider, and we connect the one you use
- ✓Gift certificate platform — Selling gift cards runs through a payment tool with its own fees
- ✓Photography — Calm, natural photos of the room are worth arranging separately
- ✓Domain and email — A domain and business email are small yearly costs outside the site
When it makes sense to step up
Step up when several therapists work together, you sell gift cards and packages, you offer couples or chair massage for events, or you run workshops. A wellness space with other practitioners also needs more room.
One example of what your site could look like
This is one sample we designed. Yours is built around your business, your photos and your words, and we have more examples if you want to compare directions.
What it costs
Websites are priced one-time by size, plus Website Care at $30/month for hosting, HTTPS, backups, weekly checks and A/B testing. Every package includes a consultation, mobile-friendly design, copy we write for you, a contact form, essential search setup and 10 revision rounds. Monthly SEO is an optional add-on when you are ready for it.
Optional add-ons, billed separately
The prices above are for your website. These two are separate monthly products you can add now or later. Neither is part of the website price.
Monthly SEO, from $50/month: new pages published on your site every month. See Monthly SEO →
Business Spotlight, from $30/month: articles about your business, labeled as paid, published on The Company Chronicle. See Business Spotlight →
How it works
1. Consultation
We learn your services, customers and goals, in English or Spanish.
2. We write and design
We draft the words and build the site around your business.
3. 10 revision rounds
You review and request changes until it is right.
4. Launch and care
We launch, then Website Care keeps it hosted, backed up, checked weekly and A/B tested.
Keep reading
Websites for massage therapists · Launch checklist for massage therapists · Website cost calculator · Small business website cost
