A good partnership does not hide how it works. If you are thinking about offering websites under your own name, you probably want to know what you will be asked for, when your client will be involved and how the final site reaches them. Here is the sequence, followed by the details partners tend to ask about once a first project is underway.
The steps in plain order
First, you complete a short inquiry form about your agency and what you expect to need. Then we call you to talk through your clients, your volume and whether there is a good fit. If there is, we agree how projects will be sent to us and who your contact is.
For each project you send a brief. We build the site, write the copy and test the form. You review and request changes, then approve. After approval we hand it over and set up hosting and care in the way you agreed.
What we ask for on each project
- ✓Business summary — what the client does and for whom
- ✓Page list — the pages and purpose of each
- ✓Brand assets — logo, colors and photos from the client
- ✓Special tools — booking, ordering or donation links already in use
- ✓Domain access plan — who can change DNS records when it is time to launch
What a useful brief looks like
A brief does not need to be long, but it needs to be specific. "Roofing company, wants a modern site" leaves us guessing. Compare that with: "Family roofer in two counties, mostly repairs and insurance-claim work, wants homeowners to request an inspection, owner hates stock photos, has twelve job photos from this spring." The second version lets us write the first draft in the client’s world instead of a generic one.
If you have notes from a discovery call, forward them as they are. Rough notes from someone who met the client beat a polished summary that lost the details.
Where most delays come from
Projects rarely stall during design. They stall while waiting for things: a logo file that only exists as a blurry screenshot, photos the client keeps meaning to send, or a registrar login nobody can find. Asking for those items when you first take the order, rather than after the draft is ready, keeps the timeline honest.
The other common hold-up is feedback arriving in pieces from several people at the client. Naming one person who collects and sends the changes makes each revision round count.
Before you send the first project
- ✓Collect the logo in its original file — not a copy pulled from social media
- ✓Confirm who holds the domain — and whether they can log in today
- ✓List any tool already in use — booking, ordering or newsletter accounts
- ✓Choose the client’s single reviewer — one voice for every revision round
Confidentiality and communication
We treat your clients and your arrangement as confidential. We do not discuss one partner with another, and we do not list partners or client names. If you want us to be invisible to your client, tell us how you prefer to communicate.
Revisions are tracked so feedback does not get lost. Every package includes up to ten revision rounds, and the process stays the same however many sites you send.
What to settle on the call
- ✓Hand-off format — what you receive at the end
- ✓Hosting responsibility — who is the client contact
- ✓Turnaround expectations — realistic timing by project type
- ✓Escalation path — who to reach if something stalls
What to expect, honestly
- ✓No public rate card — partner terms are discussed by call
- ✓Not every project is a fit — we say so early
- ✓Third-party tools keep their own fees — tool providers bill directly
One example of what your site could look like
This is one sample we designed. Yours is built around your business, your photos and your words, and we have more examples if you want to compare directions.
How it works
1. Consultation
We learn your services, customers and goals, in English or Spanish.
2. We write and design
We draft the words and build the site around your business.
3. 10 revision rounds
You review and request changes until it is right.
4. Launch and care
We launch, then Website Care keeps it hosted, backed up, checked weekly and A/B tested.
Keep reading
White-label websites · Agency capabilities · What to send a web designer · How it works
