A dog trainer’s website is priced by how many programs you teach and how much of your training philosophy you want owners to read before they reach out. A tidy site with programs, methods and a consult form fits a smaller package well.
The price at a glance
Most dog trainers fit Launch Website: $399 one-time for up to 5 pages, plus Website Care at $30/month for hosting, HTTPS, backups, weekly performance checks, A/B testing and up to 30 minutes of small edits each month. A typical dog trainer site covers Home with a consult button, Programs, Methods, About and Consult.
What changes the price for a dog trainer
- ✓Number of programs — puppy classes, obedience, reactivity work and private sessions each need their own explanation, and more programs mean more copy
- ✓Methods and philosophy page — describing how you train in words an anxious owner can follow takes careful writing and builds trust before the first call
- ✓Class schedules and sign-up — showing when sessions run and how to join adds structure, and a booking tool you already use must be connected
- ✓Photo and video content — training clips and well-lit photos of dogs working need sorting and sizing so pages stay fast on a phone
What keeps you in the smaller plan
A trainer with a focused offering can use one programs page, a methods page and a short about page, plus a consult form. Describe each program in a paragraph and list your area. If your photos are limited, a small gallery with a few strong shots is enough.
Costs that sit outside the website
- ✓Class or booking tool — if you want sign-ups handled online, that scheduling service has its own plan and fees
- ✓Photo and video work — quality clips of training sessions are valuable and may require a separate shoot
- ✓Domain and email — chosen and billed through providers you pick
- ✓Waiver or contract software — any digital signing tool you use is billed separately
When it makes sense to step up
Step up when you run several class tiers with schedules, offer board-and-train or group walks alongside private work, or have multiple trainers who each need a profile. A growing video library or a resources area with training tips also takes more room.
One example of what your site could look like
This is one sample we designed. Yours is built around your business, your photos and your words, and we have more examples if you want to compare directions.
What it costs
Websites are priced one-time by size, plus Website Care at $30/month for hosting, HTTPS, backups, weekly checks and A/B testing. Every package includes a consultation, mobile-friendly design, copy we write for you, a contact form, essential search setup and 10 revision rounds. Monthly SEO is an optional add-on when you are ready for it.
Optional add-ons, billed separately
The prices above are for your website. These two are separate monthly products you can add now or later. Neither is part of the website price.
Monthly SEO, from $50/month: new pages published on your site every month. See Monthly SEO →
Business Spotlight, from $30/month: articles about your business, labeled as paid, published on The Company Chronicle. See Business Spotlight →
How it works
1. Consultation
We learn your services, customers and goals, in English or Spanish.
2. We write and design
We draft the words and build the site around your business.
3. 10 revision rounds
You review and request changes until it is right.
4. Launch and care
We launch, then Website Care keeps it hosted, backed up, checked weekly and A/B tested.
Keep reading
Websites for dog trainers · Launch checklist for dog trainers · Website cost calculator · Small business website cost
