Salon owners often inherit a website, a booking tool and a social presence from three different people. The result is mismatched hours and prices. The questions below are meant to make sure that a new site fits what you already use, and that you can update it without a new project each time.
Questions about booking
Ask which booking tool the site will use and who pays for it. If you already have one that your clients know, ask that the site connect to it. If you have none, ask what the options are, how deposits work and who receives the money.
We connect the tool you already use or help set up Square for booking and deposits. The tool’s fees belong to the provider, and we say that before you commit so there are no surprises.
Questions about stylists and services
- ✓How are stylists shown — individual profiles with specialties and a booking link
- ✓How do durations appear — matched to the booking tool so the site and calendar agree
- ✓Can a stylist leave without breaking the site — ask how a profile is removed or added
- ✓Who writes the service descriptions — we draft from your notes and you approve them
Questions about photos and policies
Ask how portfolio photos are handled and who is responsible for permission. Salons should have clients’ consent and stylists’ agreement for any image used publicly. A good designer asks you that before putting photos up.
Ask where your cancellation and late-arrival policies appear. They should be seen before the last booking step, and you decide the words. We place them clearly rather than hiding them in a footer.
Questions about ownership and cost
- ✓Who owns the domain — it should be registered to your salon
- ✓What do I pay once — Launch Website is $399 for up to 5 pages
- ✓What is monthly — Website Care is $30/month, optional
- ✓How are changes handled — small edits up to 30 minutes per month are included
Questions for booth-rental and commission salons
If some stylists rent chairs and run their own books, ask how the site treats them. Does each renter get a profile that links to their own calendar, or does everything go through the front desk? What happens to that profile if they move to another salon? A designer should have a clear answer about who controls each link and how fast it can be swapped.
Also ask whose name appears on the site’s prices. Renters often set their own, so a single salon-wide price list may be wrong for half the team. A fair setup shows starting prices per stylist or sends clients to each stylist’s booking page for exact numbers.
Questions about new-client experience
- ✓What does a first-timer see first — services and how to book, not a long welcome note
- ✓Is there a consultation path — for color corrections, extensions or bridal trials
- ✓How are patch tests explained — if you require one, where does that note appear
- ✓Can new clients see parking and entry — especially for suites inside a larger building
Try their answers on a small screen
Ask the designer to show you a salon site they built, then hand it to the youngest person on your team and ask them to book a balayage with a specific stylist for next Saturday. Watch how many taps it takes and where they hesitate. That five-minute test says more about the designer’s work than any description of their process.
What to expect, honestly
- ✓We do not replace your booking system — we connect it
- ✓We do not promise bookings or rankings — results depend on many factors
- ✓We do not edit inside your old builder — we rebuild on our hosting
One example of what your site could look like
This is one sample we designed. Yours is built around your business, your photos and your words, and we have more examples if you want to compare directions.
How it works
1. Consultation
We learn your services, customers and goals, in English or Spanish.
2. We write and design
We draft the words and build the site around your business.
3. 10 revision rounds
You review and request changes until it is right.
4. Launch and care
We launch, then Website Care keeps it hosted, backed up, checked weekly and A/B tested.
Keep reading
Who owns your website · Salon website mistakes · DIY vs hiring a designer · Websites for braiding salons
