Landscapers, painters, detailers, cleaners and renovators all know the same thing: people trust what they can see. A before and after gallery lets a visitor compare the starting point with the finished result and picture the same change at their own place.
What makes a gallery believable
Use the same angle and lighting for both shots, if you can. Without that, the comparison looks staged. Show the messy before, even if it is unflattering, because that is what makes the result meaningful.
Add a line to each pair: what the job was, where in general terms and roughly how long it took. These small facts turn a pair of pictures into proof of how you work.
What each entry should include
- ✓A before and an after — same framing wherever possible
- ✓Job type — for example deck refinish or kitchen repaint
- ✓General area — a neighborhood or city, not a street address
- ✓A caption — one or two sentences on what changed
Permission and honesty
Photos of a customer’s home or vehicle belong to a real person. Ask before you post and keep a note that they agreed. Hide house numbers, faces and license plates.
We do not fabricate transformations, borrow images from other businesses or heavily retouch. Every pair on your page should be work you actually did. If you do not have enough yet, we start with a few and add more as you take them.
What to gather
- ✓Your best pairs — original photos, not screenshots
- ✓Permission notes — who agreed to be shown
- ✓Job details — type and rough timeline per project
- ✓Categories — how you want pairs grouped
What to expect, honestly
- ✓No stock imagery — only your own work appears
- ✓No before photo, no entry — a lone after photo goes in the regular gallery
- ✓No privacy review — you confirm customer permission
One example of what your site could look like
This is one sample we designed. Yours is built around your business, your photos and your words, and we have more examples if you want to compare directions.
What it costs
Websites are priced one-time by size, plus Website Care at $30/month for hosting, HTTPS, backups, weekly checks and A/B testing. Every package includes a consultation, mobile-friendly design, copy we write for you, a contact form, essential search setup and 10 revision rounds. Monthly SEO is an optional add-on when you are ready for it.
Optional add-ons, billed separately
The prices above are for your website. These two are separate monthly products you can add now or later. Neither is part of the website price.
Monthly SEO, from $50/month: new pages published on your site every month. See Monthly SEO →
Business Spotlight, from $30/month: articles about your business, labeled as paid, published on The Company Chronicle. See Business Spotlight →
How it works
1. Consultation
We learn your services, customers and goals, in English or Spanish.
2. We write and design
We draft the words and build the site around your business.
3. 10 revision rounds
You review and request changes until it is right.
4. Launch and care
We launch, then Website Care keeps it hosted, backed up, checked weekly and A/B tested.
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