What a bookstore website needs to do
Show what makes your shop different: staff picks, author events, clubs and special orders. Make hours, location and event details easy, and offer a simple way to request a book.
Events are a bookstore’s strongest draw. An events page with dates, authors and a signup link brings people through the door and gives readers a recurring reason to visit your site.
People searching for a bookstore usually decide in seconds. Your site should answer the questions below before they have to ask.
See events
Authors and clubs
Browse staff picks
Recommendations
Order a book
Request
Visit the shop
Hours
Timing matters. Holidays, summer reading and back to school drive visits.
The pages a bookstore website needs
A bookstore site does not need dozens of pages. It needs the right few, each doing one job:
- ✓Home with events and picks
- ✓Events
- ✓Staff picks
- ✓Special orders — how to ask
- ✓Contact
Need a page for every service or town you cover? The larger packages give you room to grow.
Mistakes we see on bookstore websites
- ✓No event calendar
- ✓No special order path
- ✓Hours buried
Getting found: SEO basics for a bookstore
- ✓Name genres and town — "independent bookstore in your town"
- ✓Event pages
- ✓Picks pages
Cheap Cheap Websites sets up the essentials on every build, and Monthly SEO adds new pages every month when you are ready.
Sample sites that could be yours
These are real samples we designed. Yours is built around your business, your photos and your words.
What a bookstore website costs
Most bookstores fit Business Plus: $989 one-time for up to 20 pages, because they need a home page, an events page, a staff picks page, a special orders page and a contact form. Websites are priced one-time, plus Website Care at $30/month for hosting, HTTPS, backups, weekly checks and A/B testing. Every package includes a consultation, mobile-friendly design, copy we write for you, a contact form, essential search setup and 10 revision rounds.
Optional add-ons, billed separately
The prices above are for your website. These two are separate monthly products you can add now or later. Neither is part of the website price.
Monthly SEO, from $50/month: new pages published on your site every month. See Monthly SEO →
Business Spotlight, from $30/month: articles about your business, labeled as paid, published on The Company Chronicle. See Business Spotlight →
What we ask a bookstore for
We will ask for your events, staff picks, hours, special order method, online shop link and contacts.
How it works
1. Consultation
We learn your services, customers and goals, in English or Spanish.
2. We write and design
We draft the words and build the site around your business.
3. 10 revision rounds
You review and request changes until it is right.
4. Launch and care
We launch, then Website Care keeps it hosted, backed up, checked weekly and A/B tested.
Websites for related businesses
Planning guides and features
What a bookstore website costs · Bookstore website launch guide
